Pro Tips

Dominate Social Media

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Dominate Social Media

It doesn’t matter if you’re writing an email, a blog post, or a tweet—the full gamut of attention-seeking and attention-keeping tactics apply. Social media takes this to the next level. Not only is the content volume of social typically higher than other mediums, it gives you instant feedback to know what’s resonating with your audience and what’s not.

Social media can turn NFPs into media broadcasters. But the unwritten rules of success can be confounding. Who has the patience to sift through all the possible content combinations to figure out what works best? Fortunately, Steven Rouk and Nat DeFries did. Check out this excellent post on the Mercy for Animals research blog.

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Karen Nilsen

Hi there! I’m Karen. I’m on a mission to reach my former self. Had I known 10 years ago what I know today, I could have achieved more good, made fewer mistakes, and had more weekends. Every time we share what works, we win faster. Let’s create digital experiences that move people — that grow our base and fuel our movements. Are you with me? Please share this with someone you know who wants to up their digital game!

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