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Adapted from Building Digital Power: a playbook for changemakers

Weekly Digital Strategy Tips

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9 creative ways to mix up tired email formats 9 creative ways to mix up tired email formats Quick read Don’t be a hero (make your supporter the hero!) Don’t be a hero (make your supporter the hero!) 3 minute read Segmenting for ‘behavior’ vs ‘intention’ Segmenting for ‘behavior’ vs ‘intention’ 5 minute read A beginner’s guide to segmentation A beginner’s guide to segmentation 5 minute read

Teach yourself digital advocacy in 6 self-guided courses

1 Advocacy 16 topics 2 Effective Digital Comms 12 topics 3 Email Engagement 28 topics
4 Action Page Strategy 10 topics 5 List Building & Retention 9 topics 6 Optimization 5 topics